When playing casino online, players should choose a site with a secure gaming license and support multiple payment methods. The best sites will support popular credit and debit cards, e-wallets like PayPal, and bank transfers. They will also have low or no transaction fees and a fast withdrawal system. In addition, they should have a friendly customer service team available around the clock.

The registration process for most casino online sites is relatively simple and involves submitting truthful personal information, such as name, address, e-mail address, and phone number. The site will then verify the information and send a verification e-mail or text message. The user will then be able to login and start playing for real money.

Compared to traditional brick-and-mortar casinos, casino online sites offer a more varied selection of games. Some of them even offer live dealer tables where players can interact with a real person. However, the high running costs of live dealer games limit their availability.

To attract new customers, casino online sites use various marketing strategies such as social media engagement, push notifications, and paid traffic. They can also use customer feedback and gamification to keep existing players engaged with the brand. They can also host special events to promote their products and services.